The product that remains in the field and in its state will be commercialized digitally.

According to the Economic Reform Package, these products will be quickly brought to buyers in the special section that will open in the Digital Agricultural Market application implemented by the Ministry of Agriculture and Forests.

Announced by President Recep Tayyip Erdogan Economic reform package and agricultural products that remain in the field and in the field, implemented by the Ministry of Agriculture and Forestry. Digital agricultural market (DITAP) It is planned to be marketed electronically with your application.

In the Economic Reform Package, there were also elements related to the implementation of the DITAP that allowed agricultural supply and demand to adjust to the “digital market” approach and the “contract agriculture” model.

Consequently, mechanisms will be developed to bring fresh fruits and vegetables left in the field and on the market to market. These products will be listed in DITAP and delivered quickly to buyers. To do this, a special section will be opened in DITAP.

Thanks to DITAP, farmers of all sizes will be able to find a market for their products and consumers and traders will be able to supply products of the desired quality.

The creation of a cold chain to reduce the loss of vegetables and fruits will also be supported. Contracted agricultural mechanisms will be developed to assist in the planning of agricultural production, increase the predictability of production and avoid price fluctuations. The Proposal for a State Law, which will also reduce the costs of intermediation in the prices of unprocessed foods, will be presented to Parliament.

An early warning system will be established The entire food chain will be monitored and reported instantly, especially during the production, wholesale and retail stages.


HALC Turkish Federation President Yuksel Rabbit said the importance of marketing opportunities for product-related activities cannot be found.

Rabbit, “The application we call DITAP is the online sales system. It is necessary to carry out infrastructure work for the online marketing of fresh fruits and vegetables. To sell fruits and vegetables remotely, a standard and classification according to size, type and brand value. It’s called tomato, but in what size, What kind of tomato? Ayaş tomato? All this must be determined with an infrastructure. According to him, the buyer will say ‘I will buy 250 boxes of tomatoes this size and that type, ‘”he said.

Rabbit, who also suggested creating an exchange infrastructure for remote product marketing, said the price could be correctly formed.

Rabbit, on the modification of the Hal Law, expressed that they also do not want intermediation costs to increase. Noting that there should be “grower, market, and retail” processes in the produce chain from field to fork, Rabbit said: “There is such a system at the moment that even situations are out of use. Big markets have been Power of attorney They buy products when they want, if they don’t want to, the producer is also a victim. We need to keep the traders, the markets, the greengrocers and the local markets alive, “he said.

Emphasizing that it is very important to establish an early warning system, Rabbit said:

“The production planning is done with this system. The planning must be done according to the demand of the internal and external market. If there is no planning, the problems experienced in potatoes and onions will reappear. At least, this planning is done in 8 types of summer and winter and consequently, if the farmer is directed, the price fluctuations of these products. We find the announced studies within the scope of the Economic Reform Package positive, and we hope that they will be fully implemented in the field. “


Leave a Reply

Your email address will not be published. Required fields are marked *