World-renowned brands that announced they stopped buying Xinjiang-grown cotton due to human rights violations against Uyghurs are coming under fire on social media. Chinese consumers decided to boycott HM, Nike and Adidas, which raised human rights violations in Xinjiang.
Nike and H&M, who said they were concerned about reports of human rights violations against Uighur Muslims in Xinjiang, had a strong reaction in China. While many Chinese have called for a boycott of the two companies on social media, some e-commerce sites have also removed H&M products from their platforms.
In their statement, the two companies announced that they were concerned by reports that Uighurs were being forced to harvest cotton in Xinjiang and that they would stop buying raw materials from the region.
Hackers targeted these companies after announcing that famous brands like Burberry, Adidas, Nike, and New Balance would stop buying Xinjiang-grown cotton, just like H&M.
The Communist Youth League, affiliated with the Communist Party of China, lashed out at the two companies on the social media platform Weibo, saying: “While you are spreading rumors to boycott Xinjiang cotton, do you want to make money in China too? come in your dreams. “
The “I Support Xinjiang Cotton” tag has become a trending topic with approximately 2.2 million views on Weibo.
The European Union decided to sanction China after 30 years on Monday. The Union announced that sanctions were taken against 4 senior Chinese officials accused of violations in Xinjiang.